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CSM Worldwide and The Quell Group have won the Award of Excellence in the international 2007 APEX Awards competition for the design and layout of CSM Insights, a quarterly newsletter for CSM Worldwide’s clients. The competition, now in its 19th year, recognizes publications achieving communications effectiveness through excellent graphic design, quality of editorial content and success in conveying its message.
In working with The Quell Group, Debbie Keipper, CSM’s director of global marketing, directed the re-branding and redesign of the newsletter to focus on creating higher value with more insightful content for its readers, which was a key element in strengthening CSM’s position as a strategic planning partner to customers.
The APEX Awards for Publication Excellence is an annual competition for writers, editors, publications staff, and business and nonprofit communicators. More than 5,000 entries were received this year. APEX is sponsored by Communications Concepts, Inc., publishers of business communication reports, including Writing That Works, a subscription monthly for professional communicators.
The Quell Group was founded in 1994 and specializes in branding and positioning companies in their respective markets, as well as creating strategic communications, marketing, advertising and public relations programs for clients in the automotive, manufacturing, professional services, consumer goods, retail, hospitality, healthcare and high-tech industries. Quell also provides event, new media and graphic services.
CSM Worldwide provides trusted automotive market forecasting services and strategic advisory solutions to the world’s top automotive manufacturers, suppliers and financial organizations. CSM Worldwide covers the global automotive environment from Detroit, Frankfurt, London, Paris, Tokyo, Shanghai, Grand Rapids, São Paulo, Budapest and Goa. www.csmauto.com